How to Create a Simple Segment from the List Page to Target Different Types of Subscribers in MailChimp
Below is another MailChimp tutorial on How to Create a Simple Segment from the List Page to Target Different Types of Subscribers. A segment is a section of a list that have common list of information about your subscribers. This is important so that you’ll be able to target your campaign to the right subscribers.
There are two types of segments, the simple segment and the multi-part segment.
In the simple segment, you can filter list by upto five segmentation conditions and choose to include or exclude subscribers for each condition. In the multi-part segment, it is when you combine segmentation criteria.
Moreover, simple segment can be created from the List Page or from the Campaign Builder.
What is amazing with segmentation is that you can streamline your list and data by targeting different types of subscribers in a single list and avoiding multiple list with overlapping subscribers. This can also lessen monthly rates for paid MailChimp users since payment is based on the number of subscribers in an account.
In the tutorial, I have created a simple segment from the list page.
Posted on August 24, 2015, in MailChimp, Presentations, SlideShare, Tools, Tutorial, Virtual Assistant and tagged email campaigns, list management, mailchimp, segmentation, segments. Bookmark the permalink. Leave a comment.