Category Archives: MailChimp
I am amaze with Email Automation! I first learned of this from a client who gave me a task to set up her online course using MailChimp’s Automation feature. She was able to make some sale of her product through that email series. The beauty of Email Automation is that it sends the right email at the right time to the right subscribers.
Here is my new tutorial on Email Automation. Happy learnin’! I will soon include a short video on how I do it but it still need some editing. Just keep posted.
What is your experience with Email Automation? Are you also using MailChimp? I would love to hear from you.
Here’s another MailChimp tutorial for you. To maximize engagement of subscribers, MailChimp has an option of scheduling campaign instead of sending it right away. This is available for both free and paid accounts. Additional features of scheduling are available for paid accounts but will not be discussed in this tutorial.
My tutorial on how online marketers can utilize the A/B Testing Campaign tool in MailChimp to help determine the best campaign to send to their subscribers.
How to Create a Simple Segment from the List Page to Target Different Types of Subscribers in MailChimp
Below is another MailChimp tutorial on How to Create a Simple Segment from the List Page to Target Different Types of Subscribers. A segment is a section of a list that have common list of information about your subscribers. This is important so that you’ll be able to target your campaign to the right subscribers.
There are two types of segments, the simple segment and the multi-part segment.
In the simple segment, you can filter list by upto five segmentation conditions and choose to include or exclude subscribers for each condition. In the multi-part segment, it is when you combine segmentation criteria.
Moreover, simple segment can be created from the List Page or from the Campaign Builder.
What is amazing with segmentation is that you can streamline your list and data by targeting different types of subscribers in a single list and avoiding multiple list with overlapping subscribers. This can also lessen monthly rates for paid MailChimp users since payment is based on the number of subscribers in an account.
In the tutorial, I have created a simple segment from the list page.
For those into email marketing, Mailchimp is one popular web-based application being used by many online marketers to send their business’ campaigns and newsletters to their subscribers and for list building. Here is the first of my series of MailChimp Tutorials, How to Create a List.
What is a list, by the way? It is a group of individuals who gave their email address when they opted-in to receive your campaigns. Before creating a list, one has to be organized and has to consider the following to get the most in the future:
- Your goals in email marketing
- Who are your audience/subscribers
- The information relevant to each audience/subscribers
Below is my tutorial on How to Create a List in MailChimp. If you have any suggestions and questions, please feel free leave your comments in the comment box.